Workshops
Workshops are interactive training sessions designed to teach participants specific skills or knowledge through hands-on experience. Typically smaller in size than lectures or seminars, workshops encourage collaboration, discussion, and practical application of concepts.
Niche Marketing - ICP
Sunday, September 25th at 7:00 pm
In digital marketing, a niche is a specific group of consumers who share certain characteristics and are likely to buy a product or service. Niche markets are smaller than mass markets, but consumers in a niche market are often more likely to purchase a product or service ICP - In ideal customer profile (ICP) describes an ideal customer for a business based on common attributes like demographics, behavior patterns, needs, and pain points. The purpose of an ICP is to help businesses focus their marketing and sales efforts on the customers that are most likely to conver
Marketing Strategies
Sunday, November 15th at 7:00 pm
Nike leveraged digital storytelling and social media to promote its attempt at breaking the two-hour marathon barrier, enhancing brand loyalty and increasing footwear sales globally.
Practical UI/UX Design Skills
Monday, August 18th at 7:00 pm
Focuses on creating websites that adapt seamlessly to different screen sizes and devices. It ensures an optimal user experience across desktops, tablets, and smartphones.
Content Creation
Wednesday, June 26th at 7:00 pm
Content creation in digital marketing involves crafting engaging and relevant materials such as articles, videos, and social media posts to attract and retain an online audience. It plays a key role in building brand awareness, driving traffic, and converting leads into customers.