Web Analytics

Web Traffic Analysis, User Behavior, Clickstream Analysis, Session Analysis.

Web analytics measures and analyzes website data to understand user behavior, track online performance, and optimize digital experiences.

INR 1,35,000/-

12 Months

1-1

7.00 am - 7.00 pm

Live project

Provided

Provides an overview of past activities and performance on a website, focusing on what has already happened.

Identifies the reasons behind specific user behaviors or outcomes, offering insights into problem areas.

Uses past data to forecast future trends, behaviors, and outcomes, helping businesses plan ahead.

Recommends specific actions or strategies based on data insights to optimize future performance.

Examines how users interact with a website, tracking their navigation and engagement with different elements.

Measures the level of interaction users have with a website, focusing on metrics like time spent, scrolling, and content sharing.

Focuses on tracking and optimizing how effectively a website turns visitors into leads or customers.

Provides immediate data on live website activity, allowing for quick adjustments and responses.

Analyzes groups of users with shared characteristics to understand their behavior over time, such as how a group behaves after a certain event.

Determines which marketing channels and actions contribute most to conversions, helping optimize marketing efforts.

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certification

Certified Digital Marketing Course in Bangalore