E-commerce Marketing
Strategies for promoting and selling products online.
E-commerce Marketing
E-commerce marketing promotes online shopping experiences, driving traffic, conversions, and sales through strategic digital channels like search, social media, email, and influencer marketing.
Trainer
Course Fee
INR 1,35,000/-
Duration
12 Months
Available Seats
1-1
Schedule
7.00 am - 7.00 pm
Hands-on experience
Live project
Placement Assistants
Provided
Search Engine Optimization (SEO)
Optimizes e-commerce websites to rank higher in search engine results, increasing organic traffic and visibility to potential customers.
Pay-Per-Click Advertising (PPC)
Involves creating paid ads that appear in search results or on social media, driving targeted traffic to e-commerce sites based on specific keywords.
Content Marketing
Utilizes blogs, articles, videos, and other content to engage customers, build brand awareness, and drive traffic to e-commerce platforms.
Email Marketing
Sends targeted email campaigns to promote products, offer discounts, and nurture relationships with customers to encourage repeat purchases.
Social Media Marketing
Engages customers through social media platforms by sharing content, running ads, and interacting with followers to promote products.
Influencer Marketing
Collaborates with influencers to leverage their audience and credibility, promoting products through authentic recommendations and endorsements.
Affiliate Marketing
Partners with affiliates who promote products on their platforms, earning commissions for driving sales through unique referral links.
Retargeting and Remarketing
Targets users who have previously visited the e-commerce site with tailored ads to encourage them to return and complete their purchases.
Mobile Commerce Marketing
Optimizes marketing strategies for mobile users, including mobile-friendly websites and apps, to enhance the shopping experience on smartphones.
Conversion Rate Optimization (CRO)
Focuses on improving the website’s design and user experience to increase the percentage of visitors who complete a purchase.
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certification
Certified Digital Marketing Course in Bangalore